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Custom pricing

Marketing consulting packages customised to your goals

No rigid packages or one-size-fits-all price lists. Build your plan in 60 seconds by choosing the areas you need advice on, your goals and how involved you want us to be. We'll send you a tailored quote.

Pay only for what you needNo hidden feesNo lock-in contractsFree audit first
Plan builder

Build your custom consulting plan

Answer five quick questions. Your plan updates as you go, and you can request a tailored quote at the end. It's free, with no obligation.

1Where do you need expert advice?

Pick as many as you like. Not sure? Choose Marketing strategy and we'll advise.

2Where is your business today?

This helps us match the plan to your stage and budget.

3How involved should we be?

Choose the level of consulting support that suits your team.

4What are your main goals?

Select all that apply.

5When would you like to start?
Ways to work together

Three flexible consulting engagements

Every engagement is scoped and priced around your business. Choose a starting point and tailor it in the plan builder.

Strategy Sprint

A complete marketing audit and 90-day plan your team can run with.

Fixed-scope projectQuoted after your free audit
  • Full marketing, SEO & ads audit
  • Competitor & keyword research
  • Positioning & messaging
  • Channel plan & budget guidance
  • 90-day roadmap workshop
Customise this plan
Most popular

Advisory Retainer

Ongoing senior advice every month, working alongside your team and agencies.

Monthly advisoryScoped to your goals & time needed
  • Dedicated senior consultant
  • Monthly strategy & review sessions
  • Team & agency briefs and coaching
  • Live dashboard & KPI tracking
  • On-call advice between sessions
Customise this plan

Fractional CMO

Senior marketing leadership without a full-time executive hire.

Part-time leadershipTailored time commitment
  • Marketing leadership & strategy
  • Team, agency & budget management
  • Board & investor reporting
  • Hiring & process design
  • Quarterly planning
Customise this plan
Consulting scope by channel

SEO, PPC & social media consulting, compared

Each area scales from a focused audit to ongoing expert guidance. Your quote is built from the level that matches your goals.

SEO consulting

SEO consultingLocal SEOGrowth SEOE-commerce / Enterprise SEO
Best forSingle-location local businessesGrowing SMEs targeting national keywordsOnline stores & large sites
Technical SEO audit & fix planCoreFullFull + ongoing monitoring
Google Business ProfileMulti-location
Content strategyKey page recommendationsContent plan & SEO briefsFull content programme & briefs
Link-building & PR strategyCitation planOutreach strategyDigital PR strategy
AI search (GEO) optimisation
PricingCustom quoteCustom quoteCustom quote

PPC & paid media consulting

PPC consultingLaunchScaleMulti-platform
Best forAccount audit or resetScaling proven campaignsMulti-channel advertisers
PlatformsGoogle AdsGoogle + MetaGoogle, Meta, LinkedIn, YouTube, Microsoft Ads
Tracking & attribution reviewIncl. offline & server-side
Testing roadmapAd copyCopy, creative & audiencesFull-funnel incl. video
Landing page recommendations
PricingCustom quoteCustom quoteCustom quote

Social media strategy consulting

Social consultingEssentialsGrowthCreator-led
Best forConsistent presence on key platformsGrowing reach & engagementBrands leading with video & creators
Content strategyContent pillars & calendarPillars, calendar & video playbookVideo-first & creator strategy
Community guidelines+ monthly review+ social listening insights
Influencer strategyAdd-onIncluded
PricingCustom quoteCustom quoteCustom quote

Build my consulting plan

Transparent pricing

What shapes your quote

Wondering what a marketing consultant costs? Instead of a price list, your quote reflects these six things, so you never pay for work you don't need.

Areas & scope

How many areas you need advice on, and how deep each audit, strategy and review needs to go.

Market competition

Ranking or advertising in a crowded industry takes more effort than in a niche one.

Your starting point

A site with technical issues or no tracking needs more groundwork than one that's ready to scale.

How involved we are

A one-off strategy, ongoing advisory or hands-on guidance alongside your team: you choose.

Geography

Local campaigns are scoped differently from national or international ones.

Speed & ambition

Aggressive growth targets or tight launch dates need more resource up front.

  • Every engagement includes a dedicated senior consultant, clear KPIs and full ownership of your accounts and data.
  • We never take a cut of your ad spend or tools, so our advice stays independent.
  • Month to month after onboarding. Scale up, down or pause with notice.
Marketing consultant cost

How much does a marketing consultant cost? Pricing models compared

Marketing consultant pricing depends on how you work together. Here's how the common pricing models compare with hiring a marketing agency or an in-house team, so you can choose the right fit before you request a quote.

Pricing modelHow it's pricedBest forWatch out for
Hourly consultingBilled per hour of adviceQuick questions and one-off reviewsCosts are hard to predict for bigger projects
Project (Strategy Sprint)One quote for a fixed scopeA marketing audit and plan your team can runYou still need people to do the work
Monthly advisory retainerA monthly fee for ongoing senior adviceGuiding a team or agency month after monthAgree clear goals and reviews up front
Fractional CMOPart-time leadership, a set number of daysScale-ups without a marketing headMake sure decision-making authority is clear
Full-service agency retainerA monthly fee covering advice and executionBusinesses that want everything done for themOften higher minimums and 6–12 month contracts
In-house marketing hireSalary, benefits, tools and trainingConstant, high-volume marketing needsSlow to hire, and one person rarely covers every channel

We don't publish fixed marketing packages because every business needs a different mix. For typical market prices for SEO, PPC, social media and consultants, read our digital marketing cost guide, or build your custom consulting plan for a tailored quote.

Pricing FAQ

Questions about marketing costs

Still unsure? Book a free call and we'll walk you through your options.

Book a free call
How much does a marketing consultant cost?

There is no one-size-fits-all price. The cost depends on the channels you need, how competitive your market is, your starting point and how hands-on you want your consultant to be. We build a custom plan for every client and send a tailored quote after a free audit. For general market ranges, see our digital marketing cost guide.

Why don't you publish fixed prices?

Every business is different. Fixed packages make you pay for things you don't need or leave out things you do. A custom plan means you only pay for the advice and support that will move your business forward.

Is ad spend included in your quote?

No. Ad spend is paid directly to Google, Meta or LinkedIn from your own accounts, so you keep full ownership and transparency. Our quote covers consulting time: audits, strategy, guidance and reviews.

Do you require a long-term contract?

No. After a short onboarding period, ongoing advisory runs month to month. We earn your business every month through results.

How quickly will I receive my custom quote?

We reply within one business day to book a free call, then send your tailored plan and quote shortly after, with expected results and timelines.

Is a marketing consultant cheaper than a marketing agency?

Usually, because you pay for senior strategy and guidance rather than for the hours needed to produce and run every campaign. If you already have a team or agency doing the work, a consultant is often the most cost-effective way to improve results.

Costs explained

How much does a marketing consultant cost?

There's no universal rate, so here is what actually drives the price, how consulting compares with the alternatives and how we quote in your currency.

What drives the price

Scope, seniority and involvement

Three things set the cost: how much needs reviewing (one channel or the whole funnel), how senior the advice is, and how involved you want us to be, from a one-off audit to weekly guidance. Business size and market competition also play a part. Read how much digital marketing costs for budget ranges by channel.

Compare

Consultant fees vs agency retainers vs a salary

A consultant costs less than a full-service agency because you aren't paying for production or media management, and much less than a senior full-time hire once salary, benefits and recruitment are counted. The trade-off is that someone still has to implement. See the full comparison in how we work.

Before you spend

Check your numbers first

Know your break-even ROAS, customer acquisition cost and lifetime value before you set any budget, consulting included. Our free marketing calculators work them out in a couple of minutes, and the planner above turns your choices into an estimate.

Custom proposal

Get a consulting plan built around you

Share your goals and we'll send a tailored plan with projected results, free and with no obligation.

  1. 1
    Share your goalsUse the plan builder or tell us about your business. It takes about 60 seconds.
  2. 2
    Free strategy callA senior consultant reviews your marketing and talks through your options.
  3. 3
    Your tailored proposalScope, timeline, projected results and a clear quote. No obligation.
  • No contracts
  • No obligation
  • Reply within 1 business day